Channel Expert Hour

Steal Your Competitors' Best Customers: Differentiation for Profit

Thursday, September 4, 2014 - 2:00pm ET / 11:00am PT

The managed services market has grown more competitive. That means winning great customers away from competitors can be one of the best ways to profitably grow. But how? Join us for a discussion of how four key differentiators can have a major impact on your business success in this climate. We'll talk strategy and tactics, including a discussion of:

  • Why competitive customer wins provide a major boost to your business
  • What the best customers look for when making a switch
  • How offering cloud services can set you apart from the crowd
  • And what other services customers want and your competitors don't yet offer

Anti-Virus is Dead. Long Live Managed Endpoint Security

Thursday, September 11, 2014 - 2:00pm ET / 11:00am PT

If security isn't already a big part of your managed services value proposition, it's time to make it central. Headlines like the Target data breach have made your customers hyper-aware of the threats. The risk of downtime, data loss and negative market reputation is real to end user companies. But antivirus software is no longer enough. Indeed, security vendors themselves have said signature-based antivirus is dead. Join us for a frank discussion of today's threats and how endpoint security can protect your customers against them. We'll discuss

  • Why your customers face greater risks today than before
  • How endpoint security can protect against more of them
  • How to easily integrate this kind of protection into your existing managed services offering
  • How to create a modern security solution for your customers

Partnering with the Right Vendor: 5 Things Every Partner Program Should Have

Thursday, September 18, 2014 - 2:00pm ET / 11:00am PT

Channel partner programs are a dime a dozen, and for solution providers looking to find the right vendor partner, oftentimes the choice comes down to which vendor has the best partner program. In this Channel Expert Hour webcast, Carbonite will unveil its revamped channel partner program and discuss what makes a top-notch partner program, including:

  • The five partner program “must-haves” solution providers should look for
  • How vendors can help their partners get the most from their partner program
  • Ways solution providers can use channel partner programs to add value to their customer offerings
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